Adam Bosworth says he decided to launch his website Keas after his mother became ill with ovarian cancer. “I experienced the best and the worst of American healthcare." The former head of google health, adds he was particularly concerned about the lack of online access to health information that his mother needed while she was confined to homecare.
The mission of Keas, says Bosworth,"is to help you understand what your health data means and how you can use it to be as healthy as possible.” Keas will give users free personalized tools and advice they need to live a healthy lifestyle. “If we fix this problem and give people tools on how to be healthy and what they need to do, specifically for them, I think that’s going to make a serious dent, and that’s why I started the company.”
When comparing his site to other healthcare sites on the web (WebMD, Health.com, portal site health sections, etc.), Bosworth says it is the personalized plans for specific individuals that sets Keas apart from the rest of the category. “Everything we do is personalized for you. For example, a healthcare plan for a diabetic is not about all diabetic patients; it will be personalized for a specific, individual diabetic patient. Because medicine is not a one size fits all model."
Through a partnership with Quest Diagnostics, any person who has lab data analyzed by Quest can have it automatically submitted to Keas for inclusion within their Keas care plan. Patients will also have the option to submit data received from their doctor on their own. Keas has also created an open model of learning from the web. Any qualified agent can work with Keas users to build a personalized care plan.
keas.com which officially launched on October 6th, currently has users that number in the tens of thousands. Once registered, a new user will be given the chance to enter key health data on their own or have their doctor provide through Quest Diagnostics. While the user will automatically be assigned to a basic health plan option (usually men or women’s health), they will also have the opportunity to sign up for a health plan focused on a particular health concern. Users can opt to receive weekly reports on their care plan via e-mail, or they can choose to have daily interaction with their care plan via text message (for example, providing/receiving updated information on a daily basis and receiving reminders to take medication). If the Keas experts detect alarming information, the user will be instructed to contact their personal doctor.
“Fundamentally, we’re spending 2.4 Trillion dollars a year in healthcare and we’re spending it because we wait for everyone to get sick and then we do incredibly expensive procedures,"Bosworth says. "What we don’t do is change the lifestyles that by in large lead to these procedures and debt.”
He says Keas care plans are currently free, but the webisite is actively polling users to determine the monetary value of the plans. “We’re working very hard to come up with a model that is affordable by all."
Bosworth spent 25 years building databases and software, most recently for Google. While he felt he had done a lot of good work, Bosworth says he began to question if he had done anything that really helps the world. “You get to a certain point in your life where you start to ask yourself, What have I done and what can I do?”
$125,000.00 a year is the starting pay for teachers at the new Equity Project Charter School in New York City. “That’s the sexy story line,” says the middle school’s founder, Zeke Vanderhoek, “The high pay for teachers is what got people interested, but there's a lot more elements involved than money.”
The school, located in the Washington Heights section of Manhattan, opened this fall with 125 fifth graders. Vanderhoek says he plans to eventually have 482 students attending fifth through ninth grade.
“Teaching is no different than any other industry, it might even be harder.And if you want to attract talent you have to pay for it,” says the thirity-two year old principal, who flew around the country to interview perspective teachers in their classrooms.
"You can have a golden resume but it doesn’t necessarily mean anything.I’m interested in how the teacher interacts and motivates the students and I want them to be experienced." Vaderhoek hired the Latin teacherfrom Rhode Island, the social studies teacher is from North Carolina, and the music teacher hails from Woodstock.
The Manhattan Equity Project Chartetr School teaches only local students from its Washington Heights neighborhood, which is primarily made up of low-income families. Vanderhoek, who previously ran his own successful test prep company, says, “I was able to get the funding from the city because it’s interested in innovative teaching methods right now. Our school has an extended academic day. The students are taking seven different courses from 8:25 in the morning until 4pm."
"We're only a month in, so I'm not making any bold predictions," Vanderhoek laughs. "But we had out first Parent/Teacher breakfast, and many of the parents said their children were coming home super enthusiastic and starting their homework right away."
For the teacher who makes a difference there is also a $25,000.00 bonus.
Today the winners of the "Moms of the Revolution" contest were announced, an effort that celebrates mothers who have worked hard to change the way children in their communities eat.
Revolution Foods and KIWI Magazine joined together to sponsor a contest to inspire change in cafeterias across the natioin.
"With one out of three children overweight or obese, and the numbers growing, we need to make available the resources that will spark change in our communities. Moms are an incredibly powerful force in shaping healthy eating in their children's lives and schools," says Neil Grimmer, of Nest Collective, which Revolution Foods is a part.
Grand prize winner Amie Hamlin of Ithaca, NY was awarded $3,000 for her work as Executive Director of the New York Coalition for Healthy School Food, which educates students on nutrition and offers plant-based foods across New York schools.
The other four winners include: Liz Snyder of Sunnyvale, CA, who created a sustainable educational farm on a local middle school's grounds; Cynthia Walters of Powell, OH, an art teacher who built a two-acre organic garden and helped form a wellness team at her school; Dawn Walker of Stevenson Ranch, CA, who opened a healthy school "snack shack" and taught 7th graders ot run it, and Dawn Gallusci of Bethel, CT who implemented after-school cooking classes to teach students to make their own snacks.
The winners received a year's supply of organic lunchbox snacks from Revolution Foods (which gives a percentage of earnings to supporting school lunch programs) and will be featured in the Septemer/October issue of KIWI, a green lifestyle and parenting magazine.
Says Maxine Wolf, publisher of KIWI, "Each of these women is a true inspiration, and we're excited to share their stories with the hope that others will be motivated to create similar change in their own communities."
What was once an empty lot in a barren neighborhood in the City Heights section of San Diego has been completely transformed--to a farm. The New Roots Community Farm, a project that has been in the works for two years, will open officially on Thursday, September 10.
The farm was developed by refugee aid group the International Rescue Committee (IRC) to provide fresh, sustainable produce to families that may not otherwise have been able to afford it.
Its farmers are eighty families of refugees who hail from Guatamala to Cambodia--many of which were skilled farmers in their native countries.
They plan to sell their vegetables to the community at the local farmers market, creating a new source of income, as well as food, for the families.
"Now the Somali Bantu are talking to the Mexicans and the Mexicans to the Cambodians," Amy Lint, IRC-San Diego's Community Development who worked closely on the project. "They are finding they have a lot in common, a lot to share on the topic of food."
Raffle ticket sales start today for the Marin Dream House, a $2 million bayfront home in Larkspur, California, an effort which will help strengthen the local community in Marin County.
At $150 per ticket, proceeds from the fundraiser will go towards Community Action Marin (CAM), a private non-profit social service agency that supports the area's low-income residents and helps them become self sufficient. This is the fundraiser's third year.
"We're excited to once again engage the public in supporting CAM and all that we can do to help low-income families in Marin County," says Russell Hamel, director of development for the organization. "We think not only the local community, but people from all over the world will be excited at the prospect of winning,"
One winner will be able to choose between the house or a cash prize of $1.6 million. The brand new, 3-bedroom, 3-bathroom house with sweeping views of the Golden Gate Bridge includes a private elevator, gourmet kitchen, white oak hardwood floors, garden landscaping, crown molding and an outdoor terrace.
Entrants will have a chance to win one of 369 additional prizes. Winners will be announced on February 20, 2010. Click here to enter.
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